Govt Guest lecturer-PG Department of Commerce and Hotel Management
| Rakhi R - Govt Guest lecturer | PG Department of Commerce and Hotel Management | |
|---|---|
| Academic qualifications | • Ph.D, (Pursuing) completed 2 years, expected to submit thesis in August 2025 • B.Ed, Tamilnadu Teachers Educational University, Chennai • Master of Commerce, University of Kerala, Thiruvananthapuram (2014-2016), 62% • Bachelor of Commerce, University |
| Date of Joining | 2025-07-09 |
| Current Professional status | Lecturer |
| Doctoral Research Experience | nil |
| Academic Achievements | nil |
| Areas of Academic Interest | Accounting and Marketing |
| More details | |
|---|---|
| Papers presented in National/International Seminars | • Presented a paper “Threads of Trust: Exploring Consumer Behaviour and Tax Strategies in Kerala Branded Textile Markets”, Rusa Sponsered “ International Conference on AI driven strategic Decision Making. • Presented a paper “ E-Commerce and Digital Marketing Strategies for Textile Brands-A competitive analysis” at NCCCMEA 2024 Conference. • Presented a Paper “Textile Brands in Digital Age: Competitive Analysis of E-Commerce and Digital Marketing Strategies” in the “International Conference on Emerging Business Models: India and the New World order” • Presented a Paper “ Exploring Financial Literacy among Women Textile Entrepreneurs: A pathway to Empowerment and Sustainable Growth” National Seminar on “Finanacial Literacy and Economic Empowerment of Women in India: Challenges and Opportunities” |
| Books Chapters | nil |
| Invited Lectures/Resource person | nil |
| Projects (Major/Minor) | nil |
| Symposia/Conference/Workshop/ Conducted/ Attended | nil |
| Colloquia organized | nil |
| Honours/Awards | nil |
| Administrative distinction | nil |
| Membership Professional Bodies | nil |
| Research Output | nil |
| Publications in National/ International Journals | • "A study of role and functioning of stock broking agencies", Journal of Informational and Computational Science, 11,8, August 2021 • "Consumer behaviour towards branded retail textile products", Journal of Informational and Computational Science, 11,8, August 2021 • "Consumer perception regarding plastic money Changing dimensions and its impacts", Journal of Informational and Computational Science, 11,8, August 2021 • “Threads of Trust: Exploring Consumer Behaviour and Tax Strategies in Kerala Branded Textile Markets”, Rusa Sponsred “ International Conference on AI driven strategic Decision Making “ a book with ISBN • “E-Commerce and Digital Marketing Strategies for Textile Brands: A competitive Analysis” National Conference Proceedings of NCCMEA 2024, a Book with ISBN • “Consumer Engagements in Sustainable Textiles, Scientific Solutions for a Circular Economy” a book with ISBN |